Selling Tip #71- Show ‘Em!

If you have a product or service that is really exciting, don’t just send a boring brochure or worse yet an email with a link to a static web page. Send them to a video! With today’s technology, creating an on-line video can be an easy, cheap, fun way to get your product and service information to your current and potential customers. Of course you will want to spend a bit more time on your products features and relevant benefits than I do here, but this will give you an idea: Come for a short ride!

Selling Tip#3-Be Passionate!

Be passionate about the products or services you sell, the people you sell too, the company for which you are selling.

Confucius says: “Find a job you love and you will never work a day in your life.”

Is that how you feel about the sales job you have?

Do you enjoy satisfying your client’s needs? When a customer leaves with their purchase, are you 50%, 75% or 100% sure they made the best decision? If you truly don’t believe you are giving your customers the best product or services they need, it is unlikely you can be truly passionate about what you are selling. Worse yet, if you are working from a scripted selling message that you aren’t committed to, it is impossible to be, or even sound passionate.

What about your products really get you excited? Do you genuinely believe in your products? When you in fact believe your products and services make a difference in the lives of your customers, then and only then can you be fervently passionate about your job.

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